“What counts in life is not the mere fact that we have lived. It is what difference we have made to the lives of others that will determine the significance of the life we lead.” – Nelson Mandela

Nelson Mandela International Day commemorates the lifetime of service Nelson Mandela gave to South Africa and the world. It was launched on his birthday, July 18, in 2009 via a unanimous decision by the UN General Assembly.

At BARE International we value many of Mandela’s life quotes – and one in particular “Education is the most powerful weapon which you can use to change the world.” Our client’s challenges are unique, so our services can be customized to create just the right research program to address your needs and answer the questions concerning your business operations.

Every 2 minutes, a BARE evaluation or audit is completed by our field force of more than 500,000 evaluators. Using calls, clicks or in-person visits, the common thread of our services is always revealing the moment of truth when your customers interact with your brand.

Our customer experience research services educate businesses to give you answers, and our clients stay with BARE because we build relationships and custom, long-term solution programs.