‘A total of 167 billion coupons were distributed to US consumers in the first six months of 2011, according to the research firm NCH Marketing Services, and the value of redeemed coupons rose 5.3 percent to $2 billion. But it’s not your grandmother’s Sunday newspaper coupon clipping anymore. Websites with names like Southern Savers, livefabuless.com or thekrazycouponlady.com give consumers an edge on how to find the the right discounts in the art of “couponing,” which has evolved into a verb.’ BARE shares an article by Jonathan Treiber for Forbes on the humble coupon, which in the past gave consumers a few cents off soap or cereal , that has now mushroomed into a lifestyle for millions of Americans with its own television programs, websites and trading platforms.
‘Who’s ordering most of the mobile meals we’ve come to love in the age of COVID? You know who. It’s millennials and Gen Z, overwhelmingly.’ BARE shares an article for PYMNTS.com on restaurant customer loyalty.
‘Although leisure travel is currently a pretty lousy idea in most of the world, there are still times when people really need to travel. And with hotels struggling to stay afloat, it makes sense that some of them are turning to a new way to delivery hospitality—to take care of their guests.’ BARE shares an article by Ann Abel for Forbes on quarantining in hotels.
‘There has been a step-change in behavior since last year with customers relying more on text messaging when communicating with retailers.’ BARE shares an article by Shelley Kohan for Forbes on SMS text messaging customers.
‘Besides COVID-19, climate change is one of the biggest challenges we’re facing this decade, but the good news is there is ample opportunity for innovation. Some companies have caught on, proving that some segments of the economy are actually thriving under the circumstances.’ BARE shares an article by Claudia Alarcon for Forbes on sustainable and plant-based online grocery stores.
‘The global pandemic has changed a lot of things for employees around the world. It accelerated remote work, put a new emphasis on technology, and put the employee experience (EX) in the spotlight. Companies are learning that in order to keep customers happy, and even to stay in business, they need to focus on their employees’ experience working under such new and dramatic environments.’ BARE shares an article by Cathy Hackl for Forbes on employee experience.
‘Food trucks have continued to operate even when restaurants can’t serve inside.’ BARE shares an article by Micheline Maynard for Forbes on food trucks during the pandemic.
‘The idea that the pandemic has accelerated pre-existing trends is talked about so much that it’s become a cliché. But it’s become a cliché because it’s true and for retailers with physical stores, that has meaningful implications.’ BARE shares an article by Richard Kestenbaum for Forbes with new changes for retail in 2021.
‘You don’t know what you’ve got ‘til it’s gone. Covid-19 revealed the everyday activities many people take for granted until they’re no longer for an option—like eating out in a restaurant.’ BARE shares an article by Blake Morgan for Forbes with main changes for restaurants during Covid-19.
‘Retailing has always been called a combination of art and science but for much of its existence there’s usually been too much of the former and not enough of the latter.’ BARE shares an article by Warren Shoulberg for Forbes with customer experience analytics in retail.