‘In today’s connected world, a brand’s voice is no longer solely defined by the brand, but also by public feedback — largely online. So how you manage your company’s online reputation matters. It’s about promoting and protecting your brand so it can be discovered, followed, recommended and even defended in a predominantly digital marketplace. And it’s not as easy as simply running your own website or social media pages.’ BARE shares an article by Colson Hillier for Forbes on getting started and using online reputation management.
‘Brick-and-mortar retail has been impacted by the pandemic, of course, but its struggles have been compounded by a familiar foe: the competition against e-commerce sales. Recent data show, however, that brick-and-mortar retail is demonstrating a surprising degree of resistance to this threat.’ BARE shares an article by Calvin Schnure for Forbes on the comeback of brick-and-mortar retail.
‘Healthcare is competitive, just like any other business. Healthcare professionals have learned the importance of delivering an excellent patient experience. Their future business depends on it.’ BARE shares an article by Shep Hyken for Forbes on healthcare experience.
Are you interested in making an impact on your operational and service results? Are you concerned that standards have fallen due to lack of corporate budget for monitoring? Do you want make a difference with a nominal investment in time and money?
There is a saying, “You cannot manage what you do not measure”. Linda Amraen, Global Director of Client Services of Hospitality at BARE International, provides an overview of the Self-Audit methodology and why deploying Self-Audit to ensure your team is performing according to standards is important in mitigation of risk and overall improvement.
‘I have just read a summary of what will happen in the future. It is exciting but also a little scary. It suggests that retailers have to change. Maybe retail will be more automated or maybe we will have less dense strip-malls. It certainly will be less people intensive as companies adopt the use of more advanced AI (Artificial Intelligence) to anticipate needs and enable automated delivery.’ BARE shares an article by Walter Loeb for Forbes on the future of retail.
‘Average brands deliver exactly what is asked of them. Exceptional brands deliver more. Finding novel and surprising ways to go the extra mile turns sceptics into fanatics and passive bystanders into loyal customers who tell their friends.’ BARE shares an article by Jodie Cook for Forbes on improving customer loyalty and putting customers first.
‘Social media has come a long way from photo posts, likes and comments. More and more of today’s retailers and brands are using social platforms as influential tools to sell their products and services.’ BARE shares an article by Gabe Larsen for Retail Customer Experience on maximizing social connection and enhancing customer experience.
‘The electric car industry is about to become the greatest thing since sliced bread… or so a lot of people would have you believe. The truth is something different.’ BARE shares an article by Warren Shoulberg for Forbes on the electric car industry.
If you’ve ever worked in the service industry at any level, chances are that the thought of a mystery guest or a mystery shopper fills you with dread or anxiety. You never know who it might be, so you always have to put your best foot forward. Moreover, the whole staff has to remain on high alert so as not to make an accidental mistake.
‘Due to the ongoing COVID-19 pandemic, rates of online grocery and takeout orders have doubled as many parts of the world have suspended or reduced movement to curb the spread of the virus.’ BARE shares an article by Cagla Ertugrul for MarketingTech on online food businesses post pandemic.