‘Starbucks, Taco Bell, Wendy’s and several others have been upgrading or introducing their programs as they hope to build traffic coming out of the pandemic.’ BARE shares an article by Jonathan Maze for Restaurant Business with new and upgraded loyalty programs.
Don’t make this mistake: attend our next webinar Thursday, August 6th, on
Buyer Personas and Empathy Mapping with Digital Adoption Methods!
(Or at least just get the recording!)
“They obviously didn’t know who they emailed.”
We’ve all had this reaction to a spam email that’s missed the mark. Sometimes it’s funny, but it’s mostly annoying. It’s wasting your time because you have no intention of taking action after reading it, but depending on how good the spammer was, you have to read it first before deleting it. If you’re the spammer, you don’t care if the majority of your recipients are the right ones, because as long as a few are, you’re happy.
As a marketer or business owner, however, it’s a different story.’ BARE shares an article by Syed Balkhi for Customer Think on Why You Market to People and Not Your Customer Database.
‘In the age of COVID, all businesses have been forced to transform, especially in the B2B world. ‘ BARE shares an article by Blake Morgan for Forbes with B2B customer experience transformations.
‘Hotels and vacation rentals may seem the same since the start of the COVID-19 pandemic. They aren’t. New cleaning procedures and guest restrictions are in effect. But what are the new rules for hotels and vacation rental stays after the pandemic?’ BARE shares an article by Christoper Elliott for Forbes with new guidelines in the hospitality industry.
‘B2B companies are starting to see the value of investing in customer experience and the advantage it can give them over the competition.’ BARE shares an article by Blake Morgan for Forbes about the new focus on customer experience in the B2B world.
‘How much of consumers’ new online beauty shopping habits will stick when stores reopen? How should beauty retailers react?’ BARE shares an article by Richard Kestenbaum for Forbes with new trends and innovations in the beauty retail industry.
‘With an unprecedented amount of time spent in their domestic spaces, Americans also began shopping to redecorate them.’ BARE shares an article by Elizabeth Fazzare for Forbes with data on rising home and design shopping trends.
‘Much has been written about customer service through the years, but the events of the past few months have changed the conversation in a big way. The rise in on-line buying has created new questions about how to build customer loyalty with someone you never actually meet.’ BARE shares an article by Jill Griffin for Forbes on how customers determine value.
‘Even in the midst of a global pandemic, there is one thing that’s for sure: people still want to be treated well. This concept is at the core of customer experience—the simple idea of people wanting to feel seen, known, and appreciated by the companies they’re buying from.’ BARE shares an article by Daniel Newman for Forbes on how ‘CX will be the key brand differentiator by the end of 2020 – even more than price or product quality.’
‘Customers who once wandered the aisles of stores now place orders online. Employees keep their distance from customers instead of greeting them personally.’ BARE shares an article by Blake Morgan for Forbes about how retailers are adapting with curbside pickup in order to serve customers and keep their businesses afloat.