‘Many companies are embracing technology. They are finding ways to serve the customer using digital tools. Self-service tools give customers control over their experience. Investing in this type of technology can be financially beneficial to a company. It seems like a win/win for both the customer and the company, and it can be. It can also be a risk.’ BARE shares an article by Shep Hyken for Forbes on achieving customer love.
‘Poor personalization can drive disengagement just as often as good personalization drives engagement. It’s not enough to just use the data you have available; you must create content that utilizes that data and makes your consumer feel like you know more about them than just their name and company.’ BARE shares an article by Justin Sharaf for Total Retail about maximizing personalization.
‘All around us, the restaurant industry has gone through dramatic change. Numerous favorites are gone. Friendly faces we were used to seeing have disappeared. Everything looks different, whether you dine inside or sit in the open air.’ BARE shares an article by Micheline Maynard for Forbes with key lessons for restaurants.
‘In today’s connected world, a brand’s voice is no longer solely defined by the brand, but also by public feedback — largely online. So how you manage your company’s online reputation matters. It’s about promoting and protecting your brand so it can be discovered, followed, recommended and even defended in a predominantly digital marketplace. And it’s not as easy as simply running your own website or social media pages.’ BARE shares an article by Colson Hillier for Forbes on getting started and using online reputation management.
‘Brick-and-mortar retail has been impacted by the pandemic, of course, but its struggles have been compounded by a familiar foe: the competition against e-commerce sales. Recent data show, however, that brick-and-mortar retail is demonstrating a surprising degree of resistance to this threat.’ BARE shares an article by Calvin Schnure for Forbes on the comeback of brick-and-mortar retail.
‘Healthcare is competitive, just like any other business. Healthcare professionals have learned the importance of delivering an excellent patient experience. Their future business depends on it.’ BARE shares an article by Shep Hyken for Forbes on healthcare experience.
Are you interested in making an impact on your operational and service results? Are you concerned that standards have fallen due to lack of corporate budget for monitoring? Do you want make a difference with a nominal investment in time and money?
There is a saying, “You cannot manage what you do not measure”. Linda Amraen, Global Director of Client Services of Hospitality at BARE International, provides an overview of the Self-Audit methodology and why deploying Self-Audit to ensure your team is performing according to standards is important in mitigation of risk and overall improvement.
‘I have just read a summary of what will happen in the future. It is exciting but also a little scary. It suggests that retailers have to change. Maybe retail will be more automated or maybe we will have less dense strip-malls. It certainly will be less people intensive as companies adopt the use of more advanced AI (Artificial Intelligence) to anticipate needs and enable automated delivery.’ BARE shares an article by Walter Loeb for Forbes on the future of retail.
‘Average brands deliver exactly what is asked of them. Exceptional brands deliver more. Finding novel and surprising ways to go the extra mile turns sceptics into fanatics and passive bystanders into loyal customers who tell their friends.’ BARE shares an article by Jodie Cook for Forbes on improving customer loyalty and putting customers first.
‘Social media has come a long way from photo posts, likes and comments. More and more of today’s retailers and brands are using social platforms as influential tools to sell their products and services.’ BARE shares an article by Gabe Larsen for Retail Customer Experience on maximizing social connection and enhancing customer experience.