Entries by Kristen

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BARE Shares – Customer Experience: 3 Ways to Exceed Expectations

The figures that show 80% of companies believe they are providing superior customer service, while only 8% of their clients agree with them. Confused about what customers really want? Want your business to be in that 8%? Here, BARE International shares an article by Mark Taylor for SuperOffice on 3 Ways to Exceed Expectations. ‘Customer expectations are difficult […]

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BARE Shares – The Hidden Business Strategy Behind July 4th Fireworks

‘Fireworks aren’t just a July 4th spectacle; they’re also a surefire way to win in business. We love the 4th of July because it crescendos into something epic, memorable, beautiful. It stirs the soul with a sensory experience that we don’t soon forget.  Some businesses, believe it or not, create a similar effect. Here, BARE International shares […]

6 Golden Rules for Optimizing Your Brand’s Reputation

Do you know how customers view your company? Brand reputation is essential to the success of any business. Stand out from the competition; invest in these core, or ‘Golden’, branding strategies.  Thanks to the competitive market, customers have many options of products and services to select from, and they often rely on the brands that […]

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BARE Shares – What Does Real Omnichannel Service Look Like?

Omnichannel. Multichannel. Cross channel. What is the difference and which is more effective at engaging and delighting your customers? Here, BARE International shares an article by Brad Birnbaum for Forbes on What Does Real Omnichannel Service Look Like? ‘Omnichannel emerged as a term for B2C retailers, describing the ability for customers to have a consistent experience […]

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BARE Shares – 5 Trends That Change The Way Your Customers Shop

Thanks to technology (define ‘Instagram-worthy’?), we see exponential change in what defines an ‘experience’ when you’re shopping. Here, BARE International shares an article by Harley Finkelstein for Forbes on 5 Trends That Change The Way Your Customer Shop ‘A few weeks ago, my wife pulled me into a big name department store to look for […]