BARE International: More Than Just Mystery Shopping

Are your customers happy? Mystery Shopping is a well-known method of customer research in effectively evaluating your customers’ experiences; pioneered by BARE International for over 30 years. When it comes to revealing the true nature of your business, sometimes you need more than just mystery shopping alone.

BARE International was born from the need for mystery customer research at the national and global level, but it has become so much more than “just a mystery shopping company.” Today, BARE is setting industry standards as the largest independent provider of customer experience research, data, and analytics for companies worldwide. On any given day, BARE International is doing business for clients in over 150 countries and completing more than 50,000 audits each month. Discover the many services BARE International provides, in addition to mystery shopping, for companies around the globe.

Customer Surveys

Customer Satisfaction (CSAT) Surveys provide instant results, unlimited feedback, and allow for customer incentives in exchange for completing surveys. BARE’s surveys are cost-effective and user friendly, as they can be conducted via mobile or computer, with QR codes or kiosks links.

Face to Face Interviews

With BARE International’s face to face interviews unbiased and immediate feedback is guaranteed. We gather customer opinions while their experience is still top of mind. Our interviewers are professional, following client-approved guidelines based on customized questionnaires and rating scales. Whether collected with pen and paper or a tablet or smartphone, the results are immediate feedback on real customer satisfaction and loyalty.

Quality Assurance & Brand Audits

As companies spend large chunks of budget on promotions and pricing strategies, they should be monitored to ensure they’re being correctly executed. QA and Brand Audits can be done covertly without staff being aware it’s taking place, or as an in-depth announced audit. Companies discover if brand image is being represented the way it’s envisioned, as well as evaluating employees to improve training and to reward top performers. Our audits cover cash integrity, facilities, standards, pricing, and loss prevention.

Fieldwork Support Services

We search for great partnerships, as we know great work comes from them. We collaborate with many top research companies to provide the data they need. Our global field force of more than 500,000 evaluators across 220+ countries is perfectly positioned to provide the bandwidth needed by our market research partners in order to meet their client’s goals. Our operations teams are in place to recruit and field projects in as few as 14 days. We deliver consistent and accurate data collection around the world, 7 days a week, 24 hours a day.

Compliance and Regulatory Audits

It can cost companies when employees fail to follow rules and regulations. Often times, owners or managers aren’t aware of the problem until it’s too late. Companies can take proactive measures with our compliance and regulatory audits, making sure display materials comply with legal guidelines and to ensure that employees are meeting requirements in their customer interactions. Some of our projects include retail alcohol and tobacco compliance audits, financial service investment/FDIC signage, or educational financial aid compliance audits.

Business Intelligence

At BARE International, we have a deep understanding of customers, meaning we help clients understand their data, giving unique insights and conclusions. In all companies the collection, analysis, presentation, and dissemination of business information can present monumental challenges. BARE (BI) powers smarter, more informed business decisions for companies. We offer rapid-fire business intelligence that equips anyone to analyze data quickly. Analysis can be done at a global level and/or a regional level to compare results between regions, countries, store types, chains, or scenarios. Business intelligence analysis identifies the evolution of results over time. BARE’s Business Intelligence reports are comprehensive presentations of insights and conclusions derived from company data.

Online Reputation Management

Online reputation is critical for any business. With our Online Reputation Management tools you can view all reviews by real customers across multiple review and social media platforms including Yelp, Google, TripAdvisor, and more. Strengthen relationships with customers and monitor feedback, allowing the resolutions of issues quickly for dissatisfied customers. Social media reviews are aggregated into dashboards included in the rest of the program, allowing a seamless review of how different outlets are working together to provide the customer experience.

Onsite Surveys and Data Collection

Companies can remain competitive by collecting and tracking the most up-to-date data. BARE International’s field force will gather data using quick onsite surveys. Data collections may be gathered via hi-res photos and/or text-based surveys. Some data collections include competitor analysis, pricing collections and audits, and mergers and acquisition analysis.

Omnichannel Research

Most companies have a website, Facebook, Twitter, or even an app. Teams have training opportunities invested to ‘match’ the messaging your platforms are marketing. All of these tools, from online branding to employee training, are used to engage and connect with customers in hopes to provide a seamless customer experience. BARE International’s Omnichannel research solutions are aggregated into one platform, giving insights on how platforms, from brick and mortar locations you Yelp pages and more, are working together to create seamless customer experiences.

Choose BARE International

Every business offers unique challenges, which is why we offer unique solutions, customized to meet individual needs. We treat our clients the way they want their customers to be treated, providing a dedicated project team to give the attention deserved and an infrastructure spanning the globe to provide the resources needed to understand customer experiences.