BARE International, the most trusted name in customer experience research brings this week’s BARE FACT. Read more
A recent Customer Satisfaction Pulse Study conducted by BARE International indicates that more than 40% of sales conversations do not gather key information such as what the buyer is looking for, how the vehicle will be used and how much a buyer is comfortable spending. This Pulse Study was conducted to gain insights from an everyday customer´s point of view.
According to BARE president Mike Bare, “We consult with several automotive brands. Our goal was to conduct a brief pulse study to give our current and potential clients insight into how their customers experience the sales process. The results show some clear industry indicators.”
Three major automotive brands were evaluated across ten countries. The study investigated five relevant touch-points of the customer journey: Pre-Visit Telephone Call, Arrival at the Dealership, Sales Advisor Interaction, Sales Closing, and General Impressions and Recommendations. The overall results show clear indications for areas of improvement during the sales process.
To download the Pulse Study, click here.
BARE International, the most trusted name in customer experience research shares an article from Entrepreneur – 5 Reasons to Reimagine How You Offer Customer Support. Read more
BARE International, the most trusted name in customer experience research brings this week’s BARE FACT.
Read more
Mike Bare, President of BARE International, joins a multidisciplinary group of leaders from across the country in the first ever SOAR Community Summit in Alexandria, Virginia. The Summit aims to be a proven tool that produces compelling outcomes for leaders, presenting them with multiple opportunities to sharpen their skills and become more legacy-driven in their leadership approach.
Bare, a pioneer and leader of the mystery customer research and audit industry, will be an expert panelist discussing “What Customers and Clients Want Most.” As a co-founder of the Mystery Shopping Providers Association (MSPA), Bare knows first-hand that a caring commitment to what a customer means to a business ensures long term success.
The Summit is a perfect fit for Bare who believes that, “Legacy-driven leadership means sharing the knowledge and experience I have with those who wish to learn, evolve and enhance what has been created, which in turn allows them to become legacy leaders themselves.”
About SOAR Community Summit
The SOAR Community Summit is a strategy sharing and thought leadership event taking place in the Washington, DC metropolitan area, connecting leaders and addressing the priorities in their organizations and communities. The event is hosted by the SOAR Community Network and brings together a multidisciplinary group of executives, business leaders and experts from around the country.
Find out more here.
What’s the use of customized research programs if you’re not sure what to do with the data? Read more
BARE International, the most trusted name in customer experience research brings this week’s BARE FACT.
Read more
BARE International, the most trusted name in customer experience research shares an article from Harvard Business Review – Revolutionizing Customer Service.